When businesses talk about branding the conversation usually focuses on the visual: logo, business cards, mugs, t-shirts, and signs. But branding is much deeper than any of these visual elements. It’s the story of your business and how you tell it. Good branding needs to focus not just on what looks good, but on what … Continue reading 3 Ways Branding Can Make You Money
I'm so excited to lead a new networking chapter in Fairfax, Nexco. It was founded by a great group of businessmen whom I consider friends, and I'm honored to have been chosen to be the voice of this particular chapter. I've done a lot of networking over the years, and I hear people say all … Continue reading Tips To Network Successfully
Yes, I know it's been a while since I've posted a blog (sorry about that!) I've been so focused on building the businesses of my clients, I've ignored my home, I'll try to be better, I promise. I've been on quite a journey these past few months. Some amazing things have been happening in Chez … Continue reading How Instagram Can Help Build Your Audience (Even If You’re a Service-Based Company)
As a kid, my mom must have visited the principal's office and seen my teachers more often than she did my dad. I was considered disruptive, and inattentive; talkative, and incorrigible. As the years went on, school became more difficult to focus on, and I got so stressed out by the whole thing, that I skipped … Continue reading Daydream Your Way To Success!
I had a lot of dreams when I was little. I thought I was going to be all kinds of things. As I grew, I started to define myself and let the stars glaze over my eyes, not really allowing myself to tap into what I really should become-opting to climb the ladder of fame … Continue reading How To Find Your Dream Business
Crowdsourcing has gained a lot of momentum recently, mostly because of its effectiveness. Don’t understand what crowdsourcing is? As Bryan Kramer on SocialMedia Today puts it “Crowdsourcing is a new way to collect a community and financing that you can use to bring any project you could imagine to fruition. Whereas the old method of … Continue reading Understanding Crowdsourcing and How It Can Help Your Business
I know this is a touchy subject, but I have to say it “sometimes, the customer is wrong. Very wrong.” There. I said it. I’m not taking it back. Moving on. Of course, as a business owner you have to do your best to achieve customer satisfaction, and this is what you teach your employees … Continue reading The Customer Isn’t Always Right-How To Deal With A Disgruntled Client
Linkedin is fast becoming the preferred social networking platform for many businesses and brands. With the audience at Facebook being made up mostly of consumers, Linkedin offers an alternate arena for B2B businesses. Regardless of the forum one uses to market their product, services, or company, it’s incredibly important to say the right things, and … Continue reading 10 Of The WORST And 10 OF THE BEST Words To Use On Linkedin